We create startups using a proven method for finding product-market fit & scalable business models

Startup Studio: We Create Startups From Scratch

We are parallel entrepreneurs mastering our craft of building startups

We Are A Startup Studio

We create startups in parallel because we have more ideas than we can pursue in a lifetime if we do them in series

What Makes Us Different

We use a proven methodology

We developed our validation methodology from over 50 years of startup operating experience. This process allowed us to create five profitable startups in a row with just $5K of total invested capital. Our startup school, FounderDojo, used the same method to achieve a 83% startup success rate with our first cohort.

We are experienced startup operators

We are experienced entrepreneurs. All of our Operating Partners have at least 20 years experience running startup businesses. We’ve been there, done that, many times before so I make less mistakes and have a higher probability of success. No VCs.

We are lean AF

We are bootstrap Founders. Most of our startups were created with very little capital. Instead of funding our startups with tons of capital, we prefer to get money from Customers. Because, in the end if we can’t get money from Customers then we don’t have a business.

We get to profitability

As bootstrap Founders, we like profitability and positive cash flow. Our experiments include focusing on unit economics and finding scalable, repeatable business models. We like to charge Customers from day one so we can better understand what they value (and don’t value) and how to build profitable business models for our ideas.

We Don’t Chase Unicorns

Our sweet spot is investing up to $6MM per project and exiting for $100MM or more. Unicorns will appear now and then but it’s not our focus. We aren’t lemmings. We think for ourselves. We focus on building products that solve real problems for Customers and businesses that make money. If we do that right, good things happen. As a result, we tend to work with entrepreneurs, individual investors, family offices but not traditional VCs.

About

InsightStudios was founded by David Linhardt so he could build startups faster and in parallel

David's Background